A centre of calm

A new mixed use, multi level office complex located by a metro station in the Zamoskvorechie district, a fast-growing and historical area in Moscow’s city centre on the Garden Ring.

Total GLA is 58.557 m2 with 29,000 m2 of offices and 1,450 m2 of service space for cafés, restaurant, canteen, shops, beauty salon and a bank. There is also parking on 3 levels for 400 cars.

The brand identity reflects the idea of an oasis as a hub – a centre of calm within the busy city. The bending concentric circles and flowing typography create a flexible, ‘curvy’ brand language throughout the centre. The brand symbol is represented in various different ways including using inspiration words to form the logo. The colour palette combines warm orange with cool blue/grey creating a welcoming yet sophisticated environment.

Our work encompassed all aspects of branding the complex including exterior and interior signage, wayfinding and ambient graphics. We were responsible for design of all public areas including reception, lift, lobbies, corridors, cafeteria and circulation areas such as lifts and staircases and car park areas. Design treatments include a major feature wall in reception, timber slat walls in the corridors and glass walls in the lift areas. Furniture elements in the reception reflect the curved brand shape. Interior lighting includes suspended feature lighting and down lighters.

We also created exterior lighting concepts and landscaping for the terraces at the top of the building.